Our Sustainability Strategy 2030 at a Glance
|Our Value||We are committed to leadership in sustainaility.|
|Our Definition||Sustainability: “In 2050, about 9 billion people live well and within the resource limits of the planet.” - Vision 2050 of the World Business Council for Sustainable Development (WBCSD).
Leadership: We pioneer new solutions to sustainability challenges while continuing to shape our business responsibly and increase our economic success on the basis of a long-term goal, clear targets for the years 2011 to 2015, and strategic principles.
|Our Strategy||Achieving more with less: We deliver more value for our customers, consumers, communities, and our company alike—at a reduced ecological footprint. We create more value for our customers, consumers, for the communities we operate in, and for our company - at a reduced ecological footprint.|
|Our Tools for Implementation||20-year-goal for 2030: Triple the value we create for the footprint made by our operations, products and services. We summarize this ambition to become three times more efficient as “Factor 3”.
5-year-targets until 2015: With our 20-year-goal in mind, we have set specific interim targets in our focal areas (see image).
Six focal areas: We concentrate our activities along the value chain on six focal areas that reflect the challenges of sustainable development as they relate to our operations.
Three strategic principles: To successfully implement our strategy we have defined three strategic principles: our products, partners and people.