To further align Henkel Smile to our company strategy and corporate objectives, as well as to improve transparency and clarity in communications, we have restructured our worldwide corporate citizenship activities. Since late 2007, Henkel Smile is structured around three core elements:

• Make an Impact on Tomorrow (MIT) – Employee engagement
• Henkel Friendship Initiative (HFI) – Emergency fund
• Social Partnerships – Corporate and brand engagement

Through MIT, we support the volunteer work of our employees and retirees with in-kind, product and financial donations, paid time off from work, and specialist advice from Henkel. Thanks to their voluntary initiatives, their dedication, their readiness to help, and their willingness to assume responsibility, concrete projects are supported and carried out. The main emphasis is on the extent of the volunteer engagement and the influence of the employee. The greater the involvement of the employee or retiree in the project, the greater the possible support by Henkel. In 1999, to intensify the mutual exchange of experience, our employees established a competence pool, the MIT network. This idea arose during the first MIT Round Table, which has been held annually since then. Depending on the topics to be discussed, participants from various Henkel regions may attend, as well as external corporate citizenship experts.

Since 1998, we have been supporting the volunteer engagement of our employees and retirees. In 2008, our MIT initiative celebrates its ten year anniversary.

The Henkel Friendship Initiative e.V. (HFI) provides immediate aid for people in need. In a crisis or disaster affecting people and their communities, HFI provides financial or in-kind assistance directly where it is needed most. Besides helping people to help themselves, HFI also supports long-term reconstruction measures in collaboration with the Henkel companies in the affected countries.

In social partnerships, Henkel and its brands support training and continuing education and facilitate access to knowledge. Through social partnerships, we mainly support social initiatives in the communities where our sites are located throughout the world. Social partnerships strengthen the link between the steadily expanding social aspects of our sponsoring activities and our social engagement, while always maintaining a strict distinction between donations and sponsoring. We have been able to inspire numerous partners to join us in assuming responsibility and providing support for social projects.

Through Corporate Donations, we support social initiatives and public institutions around the world. One of the main aims of our donations initiative is to invest in training and continuing education, and to make knowledge accessible. Political parties are not supported.